25 AI agents, one mission: better Google Ads
Each agent is purpose-built for a specific job. They share intelligence, learn from every account, and operate 24/7.
Daily Performance Agent
Runs every morning at 7 AM. Compares yesterday's performance against day-of-week averages from the last 4 weeks — not flat averages that ignore weekday patterns. Detects anomalies in spend, CPA, ROAS, CTR, and conversion volume.
Capabilities
- Day-of-week aware anomaly detection
- Zero-spend campaign alerts
- Budget pacing threshold checks (<80% or >120%)
- Slack Block Kit formatted alerts
- Week-over-week and month-to-date comparisons
Search Term Intelligence Agent
Analyzes every search term across your account with semantic understanding — not just keyword matching. Classifies intent and recommends one of 5 actions based on multi-period analysis (7-day, 30-day, 90-day windows).
Capabilities
- 5 action types: Negate, Investigate, Monitor, Optimize, Protect
- Hybrid semantic + keyword search (Voyage AI + BM25)
- Early detection after 3 clicks if clearly irrelevant
- Product protection to prevent negating brand terms
- Per-client rules and CPA thresholds
RSA Composition Agent
Generates 5-10 headline options per ad slot using your landing pages, brand voice, and proven copywriting formulas. Builds a headline library that improves over time.
Capabilities
- 5-10 diverse headline angles per slot
- Landing page context extraction
- Brand voice matching
- Headline library with approve/decline workflow
- Ad fatigue detection (CTR decline >30%)
PMax Writer Agent
Generates 10-15 headlines per asset group following Google's PMax best practices. Uses your website content and SOP methodology to produce on-brand assets.
Capabilities
- 10-15 headlines per asset group
- SOP methodology compliance
- Asset strength assessment
- Diff view for easy review
- Inline editing support
Budget Intelligence Agent
Tracks every campaign against monthly budget targets in real-time. Identifies underspend, overspend, and recommends budget reallocation to your best-performing campaigns.
Capabilities
- Real-time pacing against monthly targets
- Virtual budget tracking
- Headroom analysis
- Reallocation recommendations
- Visual progress charts
Voice Briefing Agent
Generates a natural-language audio summary using ElevenLabs text-to-speech and delivers it to your Slack channel. Numbers are converted to spoken words for clarity.
Capabilities
- ElevenLabs v3 high-quality TTS
- Natural number-to-speech conversion
- Day-over-day, week-over-week comparisons
- Per-client voice configuration
- Slack MP3 delivery
Cross-Client Intelligence
Patterns detected across 25+ accounts inform every optimization decision. Best practices from travel, eCommerce, solar, real estate, and services verticals are shared automatically.
Capabilities
- Cross-vertical pattern detection
- Best practice sharing
- 18 skill documents as knowledge base
- Industry-specific optimization rules
- Continuous learning from all accounts
Weekly Insights Agent
Every Monday morning, generates a health score (0-100) for each campaign and a prioritized list of optimization opportunities with quick wins highlighted.
Capabilities
- Campaign health scores (0-100)
- Week-over-week performance comparison
- Top/mid/low performer tiering
- Quick-win opportunity identification
- Stored insights history in BigQuery
Monthly Report Agent
Full AI-powered monthly analysis covering campaign performance, creative effectiveness, audience demographics, and strategic recommendations. Client-ready and white-labelable.
Capabilities
- Campaign lifecycle classification
- Creative fatigue detection
- Top/bottom ads by ROAS or CTR
- Audience demographic breakdown
- Draft → Review → Approve workflow
Website Intelligence Agent
Crawls your landing pages and competitor websites to verify products, check pricing, and ensure ads match what's actually on the page.
Capabilities
- Real-time landing page monitoring
- Product inventory verification
- Competitor pricing tracking
- Form detection and validation
- 7-day configurable cache
Campaign Structure Agent
Audits your account structure against Google Ads best practices. Identifies misconfigurations, redundant campaigns, and structural optimization opportunities.
Capabilities
- Account structure audits
- Settings misconfiguration detection
- Conversion tracking validation
- Match type analysis
- Optimization recommendations
Opportunity Agent
Discovers keyword expansion opportunities by analyzing search term data, competitor landscapes, and underserved intent gaps in your account.
Capabilities
- Keyword expansion recommendations
- Search term gap analysis
- Intent-based grouping
- Estimated volume and CPC
- Priority scoring
25 AI agents. One platform. Zero busywork.
Every agent is purpose-built for a specific job. Together, they replace the manual work of an entire PPC team.
Daily Performance Monitoring
Anomaly detection runs every morning. Zero-spend campaigns, budget pacing issues, and sudden CPA spikes are caught and flagged before they cost you.
Search Term Intelligence
AI analyzes every search term across 5 action types: Negate, Investigate, Monitor, Optimize, and Protect. Wasted spend is cut automatically.
RSA & PMax Ad Copy
Generates headlines, descriptions, and PMax assets using your landing pages, brand voice, and proven formulas. Review and approve, or let it run.
Budget Pacing & Allocation
Tracks every campaign against monthly targets. Flags underspend, overspend, and recommends budget reallocation to your best performers.
Voice Briefings
Get an AI-generated audio briefing delivered to Slack every morning. Day-over-day, week-over-week, and month-to-date — read to you on your commute.
Cross-Client Intelligence
Patterns from 25+ accounts inform every decision. Best practices from travel, eCommerce, and lead gen verticals are shared automatically.
Weekly Optimization Insights
Every Monday, a health score and prioritized list of optimizations. Campaign-level breakdown with quick wins highlighted.
Monthly AI Reports
Full-length AI analysis covering campaign performance, creative effectiveness, audience insights, and strategic recommendations. Client-ready.
Stop managing.
Start scaling.
Join 25+ accounts already using AI to eliminate wasted spend, generate better ad copy, and get proactive insights — every single day.
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